Affiliate Marketing

We collaborated with Envato to create a visually striking and engaging brand identity that aligns with their core values. Our team focused on delivering a seamless and user-friendly experience while maintaining a bold and modern aesthetic.

Client

Envato

Role

Web Design

Services

Motion Graphics

Challenges & Objectives

/ Project Overview

We collaborated with Envato to create a visually striking and engaging brand identity that aligns with their core values. Our team focused on delivering a seamless and user-friendly experience while maintaining a bold and modern aesthetic.

/ Challenges

Creating a brand identity that appeals to both young and mature audiences.

Ensuring the website performs well across all devices.

/ Objectives

Develop a visually unique and recognizable brand presence.

Create an engaging and intuitive user experience.

Enhance the brand’s storytelling through compelling visuals and motion design.

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Coca-Cola Pakistan Social Media Campaign (Tiktok,Instagram)-2023

HOW DID WE DO IT?

CHALLENGE:

The aim was to create awareness about product usability.

IDEA:

We curated 48 diverse recipes by top pastry chefs in Pakistan, the recipes were amplified by 100+ macro & micro influencers sharing the recipes.

RESULTS:

The engagement level for this campaign was 16.7% (vs. 7% which was the benchmark); Awareness increased by +68% vs. Norms of 53%. 96% positive sentiment.

A’mrij Cosmetics Social Media Campaign (Instagram/Tiktok)-2023

HOW DID WE DO IT?

CHALLENGE:

The aim was to rebrand A’mrij cosmetics as chic/sleek brand for independent working women. Brand awareness.

IDEA:

Thinking out of box, we created a short but memorable blast on digital with makeup artists and entrepreneur/working influencer with short trendy videos.

RESULTS:

The engagement level for this campaign was 18% (vs. 10% which was the benchmark); the sales for the month was the highest ever for the brand; Awareness increased by +35%.

Coca-Cola Pakistan Social Media Campaign (Tiktok,Instagram)-2023

HOW DID WE DO IT?

CHALLENGE:

Elevate Coca-Cola’s association with meals by encouraging consumers to share their most delightful food pairings with Coca-Cola

IDEA:

Launch a social media challenge with a designated hashtag for users to showcase their unique “Recipe for Magic” moments, emphasizing the power of shared meals with friends and family alongside an ice-cold Coca-Cola.

RESULTS:

The campaign goes viral, with 100+ influencers in Pak, and Middle East sharing their heartwarming mealtime experiences. Social media is flooded with photos, videos, and stories, creating a positive association between Coca-Cola and memorable connections. The campaign not only strengthens brand image but also encourages people worldwide to celebrate the magic of shared meals.

Nescafe Myth Busting Social Media Campaign (Instagram)-2023

HOW DID WE DO IT?

CHALLENGE:

To gain credibility for coffee consumption in summers &

engaging audience in fun yet myth busting content. Creating consistency and advocacy for coffee consumption

IDEA:

We ran a year long unbranded campaign highlighting the benefits of coffee, through expert opinions; doctors and fitness coach. Celebrities and influencer were also engaged to create virility through trendy videos. Also created a coffee myth busting filter.

RESULTS:

The engagement level for this campaign was 40% above the benchmark. Positive sentiment and opinions on Social Media and TV.

Diamond Jaisa Chamakta Rishta - Social Media Campaign -2023